What is all the buzz about?
What is all the buzz about. Or, should I say, what is all the (Google) buzz about?
On Friday, February 9 2010 Google introduced Google Buzz - a social networking and messaging tool from Google, designed to integrate into the company’s web-based email program, Gmail (via Wikipedia).
To get a brief introduction into exactly what Google Buzz can do check out this video:
Here is the unveiling of the platform during the introductory press conference:
Initially, most people seemed unsure of whether the “buzz” was much ado about nothing. Even now, after it has been a full week since the launch, it seems Google Buzz has taken off like most would expect a Google product to do.
What I took from the introduction of this new social media platform is this: It seems everyone is trying to create the one platform that allows people to do “everything.” I mean, Google certainly has enough money to purchase sites that already exist, but each site only serves a niche of the social media market.
Facebook is still at the top of the social media mountain, but there are several competitors chasing them. With each top company competing against one another it only, in the end, helps to make greater products…which is good for me (the consumer).
Perhaps one day Facebook, Twitter, Google Buzz, and any other platforms that emerge will morph into one. Scary to think what that might be like. Until that day, though, I will stick with my Facebook and Twitter accounts. I can only update so many accounts and learn the ins and outs of each program. Either way, it seems the growth of social media is likely continue before we ever see its demise.
